Product Info
Strengthen & repair damaged hair with our silicone free shampoo that luxuriously cleanses, gently removes excess sebum, product build-up, and pollution.
• 95% of women say their hair looked instantly healthier.*
• Gently cleanses and helps strengthen and repair from the inside out, improving the condition of damaged hair**; with plant-derived technologies
• Builds bonds to improve hair strength**
• For all hair types and textures
• 94% naturally derived†
• Silicone & Sulfate-cleanser free
• Safe for color treated and chemically processed hair
• Vegan, Cruelty Free
Aveda's own pure-fume™ aroma with certified organic ylang-ylang, rose and marjoram and other pure flower and plant essences.
*Consumer testing on 127 women after using the shampoo and conditioner once.
**When used with the botanical repair™ strengthening conditioner.
†From plants, non-petroleum minerals or water, using ISO standard.
Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.
